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Shazam adds in-app music video channels

You still probably got Shazam pegged as the app to launch when you want to ID a song. And it still does that, expect it now also comes with a bunch of extra features. The latest addition to its offerings? Videos, thanks to its partnership with music video platform Vadio. Now, when you ID a song, a curated music video channel will pop up that you can play within the application itself. It’s not clear at this point whether you’ll get something relevant to the song you Shazamed or something completely random.

Vadio assembles channels in different ways, so expect some to be on point and others to be more of a mixed bag. The platform employs human editors to create curated streams, but it also uses an algorithm that automatically generates them based on the latest trends. Plus, it allows brands to create their own.

Fabio Santini, the company’s Chief Product Officer, said in a statement:

“We continually look for new ways to expand the ways in which our users can discover music. We want to give fans a great reason to spend more time with Shazam by giving them access to a rich and immersive music video experience. In turn, this creates new revenue opportunities for artists and, moreover, powerful ways of gaining exposure for brands.”

Since the new feature will be available everywhere the app is active, you can test it out to see if it’s worth exploring or if it’s just another thing to ignore. Users in India, Vietnam, Indonesia, the Philippines, Nigeria and Venezuela who couldn’t care less about Shazam’s extra offerings, however, can always download its new stripped-down version for Android.

Source: Shazam

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Ms. A. C. Kennedy
My name is Ms A C Kennedy and I am a Health practitioner and Consultant by day and a serial blogger by night. I luv family, life and learning new things. I especially luv learning how to improve my business. I also luv helping and sharing my information with others. Don't forget to ask me anything!

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Google mobile search shows 6-second video previews

If you've searched for videos often enough on Google, you've probably had that moment where you tapped the wrong video because you weren't quite sure it was what you were looking for. No more: Google has added 6-second video previews to its mobile search results. As of this week, searches in Android's Google app or Chrome can show you a little bit of what each video entails as you flip through them in an on-screen carousel. The sneak peeks will only appear on WiFi by default and are opt-out, so you don't have to worry about burning through precious cellular data unless you're ready.

Notably, this feature isn't available on desktop right now (or, for that matter, iOS). Google tells our TechCrunch colleagues that it's due to the company's mobile focus. We'd add that mobile users are the ones likely to appreciate it most. Video dominates your phone screen in a way it doesn't on your PC, and you'd likely rather not hop back and forth between screens and apps until you find the video you wanted. It won't be surprising if the feature becomes ubiquitous across Google's search pages, though, as just about everyone can benefit from a quick look at the video they're about to watch.

Via: TechCrunch

Source: Google

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