Home / Software & Service News / ‘Is Pepsi okay?’ Twitter unveils promoted stickers with partner PepsiCo

‘Is Pepsi okay?’ Twitter unveils promoted stickers with partner PepsiCo


Twitter’s sticker feature is opening up to advertisers.

The social network announced today that brands can now create and promote their own stickers on Twitter, starting with sugar-water and snack conglomerate PepsiCo.

Twitter first introduced stickers in June in hopes that users would enjoy tacking small, colorful illustrations onto their photos — as you do in apps like Snapchat. Seven weeks later, the company says “millions of photos have been Tweeted using #Stickers.”

Twitter’s stickers are somewhat novel: Each one is searchable, and, according to Twitter, that makes “it easy for people to create conversations around events and experiences that are happening right now.”

Swap “people” for “#brands,” and you’ve got a new ad product!

You can check out Pepsi’s new stickers — #SayItWithPepsi, #SorryWeDontHaveCoke — right here.

Get more stories like this on TwitterFacebook

Click Here For Original Source Of The Article

About Ms. A. C. Kennedy

Ms. A. C. Kennedy
My name is Ms A C Kennedy and I am a Health practitioner and Consultant by day and a serial blogger by night. I luv family, life and learning new things. I especially luv learning how to improve my business. I also luv helping and sharing my information with others. Don't forget to ask me anything!

Check Also

Uber investor departs Shervin Pishevar Sherpa Capital amid sexual harassment claims

(Reuters) — Silicon Valley investor Shervin Pishevar, known for his early bet on Uber Technologies Inc, said on Thursday that he would sever ties with his venture capital company, Sherpa Capital, after being accused of sexual misconduct. Pishevar, who has denied the accusations, said in a statement provided by his lawyer that he was voluntarily […]